Measurlogic, a prominent company in the Power Quality business, came to Redpoint looking for a catalog to aesthetically explain the specs of their products. With the company colors being teal and blue, we incorporated the same themes as we used on their corporate brochure to ensure recognition of the brand between pieces. The elements of communicative stock photography, clean lines and well highlighted products is suceeding in reaffirming Measurlogic's customers. CEO John Stratford commented, "...we have been getting great feedback from our customers. It [the catalog] really helps our customers see our whole mitigation line in an impressive way." |